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Pasadena Now
''Pasadena Now'' (2004-present) is an online magazine first published in April 2004 by James Macpherson and Candice Merrill, its co-publisher. Pasadena Now was established by James Macpherson and Candice Merrill in 2004 to serve the Pasadena, California-area community as an online source of news, information, and entertainment. Macpherson is the magazine's editor and publisher, and Merill is the magazine's Events Editor and Chief Photographer.
==Stance==
''Pasadena Now'' began by reporting on local news, musical events, restaurant reviews, etc. within Pasadena, California in 2004 and within three years had expanded to cover most topics covered in a typical local newspaper. For his work on the magazine, Macpherson has been called a pioneer of “glocal” news by US newspaper columnists.〔Dowd, Maureen (November 30, 2008). “A Penny for My Thoughts?”. The New York Times (New York Edition) p. WK9. Retrieved 21 October 2011.〕 One of Macpherson's goals is to be able to cover smaller, local events in depth that larger newspapers can no longer afford to do.
MacPherson has said that one of the main benefits of Pasadena now is that, as a single online source, it is more environmentally friendly regular sources for local information like yellow pages and print newspapers.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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